Even when you have the makings of a great product with a compelling story behind it, achieving your first big break isn’t easy. Far from it.
Chris Gillan had served three military tours, he’d been to places and seen things you and I are spared from. But despite the war zones he had survived, his belief in people and their humanity was undiminished. At the end of his final tour Chris took a different direction and launched ‘Heroes’ premium – a seven time filtered vodka.
Chris Gillan with Brendan at the first bottling run of Heroes for ASDA at Broxburn Bottlers in December 2016.